Writing Content for Google

The title of this post is actually something of small trick. “Writing content for Google” is a search query more popular than any other relevant query with the same puropse; “Creating high-ranking content”. But, the title is not relevant as such with most of the content available, because writing content for Google is not advised […]

Improving your Search Result Page

There are a couple of key components to a great search result page (Archive) on your website. We will be using our own archive test page as an example. Keep your search results above the fold. Don’t make a user scroll for the first results. Keep the results on a page to a maximum of […]